Mighty Ape warehouse swings open

Speculation has been rife regarding the content of these silos alongside the warehouse.

The 9000sqm Mighty Ape distribution centre in Silverdale is on a scale not seen before on the Hibiscus Coast.

The building dominates the landscape in the developing Highgate business park and can be seen clearly from the motorway and surrounds, attracting a lot of interest from local residents.

The facility opened to the public last week and the first orders shipped out the day after Waitangi Day.
Mighty Ape is an online retailer founded by Simon and Vicki Barton. The couple went to Orewa College and they now live on a lifestyle block near Waitoki.

Simon says that the company has grown rapidly from humble beginnings as a video game store in the 1990s. Having outgrown three previous warehouses – the latest in Albany – the Bartons decided to move the base of their operation to Silverdale.

The purpose built building has a five green star rating that includes rainwater flushed toilets, rainwater garden irrigation and carpool parking. There are provisions for solar panels to be added in future.

Inside, it can hold around 800,000 products. Around 70 truck and trailor trips were needed to bring in all the stock. A total of 60,000 stickers with unique numbers and barcodes to mark the location of the bins and products had to be removed by hand and new ones stuck on prior to the move.

In particular, there has been a lot of interest and speculation around the two metal ‘silos’ positioned next to the building. Simon says these two tanks hold 1 million litres of water each and are needed because the building’s “high end fire suppression system”, which can put out 20,000 litres per minute, requires more water than the local supply can provide.

Simon says that the organisation will create around 100 new jobs over the next four or five years, as well as seasonal work for a further 100 over the Christmas period. He says one of the benefits to local customers of having the warehouse on their doorstep is that it’s possible to order online and pick up the order in person.


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