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When the New Zealand Bed Company first started selling mattresses back in 1986 Warkworth was just a, well, sleepy rural town.
Now it’s a busy centre with a burgeoning population, while the New Zealand Bed Company has become one of Aotearoa’s leading bed retailers and most trusted mattress specialists, with 16 stores nationwide and counting.
For locals looking for a quality bed or mattress, the new Warkworth store at the Kowhai Falls Shopping Centre is a dream result.
New Zealand Bed Company director Heena Sikka says they are a well-known Kiwi bedding brand and serve the community with high-quality, NZ-made beds.
“Our expertise and experience, and the fact that it’s locally owned and operated makes the New Zealand Bed Company pretty special,” Sikka says.
“We offer some of the most luxurious beds in New Zealand, while also being affordable. Our exclusive range of beds and innovative mattress technology not only provide comfort but also health benefits as well.”
Slumberzone is one the New Zealand Bed Company’s most popular brands, and a wide range of Slumberzone beds will be available in the new store.
Slumberzone mattresses are New Zealand-made and “designed for Kiwis by Kiwis with unique Coppertine® pocket spring technology”.
Whenever the New Zealand Bed Company opens a new store, it reaches out to organisations in the local community to see if anyone is interested in an exclusive shop tour.
New Zealand Bed Company digital marketing specialist Sam Banerjee says in the past they’ve approached the local rugby club to offer them a sneak preview of the store with special offers on bedsets and pillows available during the visit.
“It’s about giving back to the community so it might be the rugby club, or we could reach out to the local Salvation Army, the fire station, or Plunket New Zealand.
“What we offer exactly will depend on the group we’ve invited,” Banerjee says.
Opening day for the general public is yet to be confirmed but Sikka says they hope to be in time for Black Friday on November 29 with specials on mattresses and bed sets, a sausage sizzle and activities.
Otherwise, the new store should be open in early December, well in time for Christmas.
Not many sleeps to go now.
